Research

The Situation

 

Conventional Demands on Time & Energy


SELF
  • Academics/Work
  • Sports/Clubs
  • Personal Image/Esteem
PEER

 

  • Peer Pressure

  • Friendships

  • Relationships

  • Drugs/Alcohol

Teenagers spend 2-6 hours per

day on modern demands

 

+ 21st Century Demands on Time & Energy

 
MEDIA
  • Social Media
  • Graphic News
  • Targeted Marketing
APPEARANCE

 

  • Diet/Workout

  • Beauty Products/Clothes

  • Monitoring Devices (Fitbit)

Our Research

800+

Middle / High School Students

50+

Undergraduates

30+

Professional Educators

15

Healthcare Experts

1000+

Wellbeing Apps

9+

Conferences

Our Findings

Only 10% Talk to a Friend

15% Resign to Google

15% Resort to Alcohol

80% Turn to Social Media

What are the students, teachers, and principals saying?

STUDENTS

  • Want easy access to a variety of reliable information so they can help themselves and their friends
  • Want some way to gain control over their life – Anxiety and depression is a “major problem” among their peers*
  • Don’t always go to peers, parents or teachers for solutions

TEACHERS

  • Limited time for additional training – already so many things on our plate
  • Challenging to motivate students
  • How do we know what the students are using and how useful they are finding it?

PRINCIPALS

  • Lack of funding for training and expensive tools.
  • Will it help me get a pulse of my school?
  • Will it align with existing SEL curriculum and guidelines?

 

PROBLEM

 
“70% Of teens say anxiety and depression is a “major problem” among their peers.”
-PEW SURVEY, FEBRUARY 2019*

 

SOLUTION

 
78% Of teens have a cellphone and 37% of all teens use smartphones. Social and emotional learning programs should ideally be developed using mobile applications (“apps”) that can reduce barriers to program success.

– HANDBOOK OF SOCIAL & EMOTIONAL LEARNING, 2017**

Product Market Fit - Health & Wellbeing

Putting Facts Together